Pricing

Your buyers ask AI. Be the answer.

$9,000 in total for six months, one market. Four engines measured monthly, an analyst on every answer, and the work that moves the number.

First movement usually lands in 30 to 90 days - we measure six because one wave isn't a verdict.

For brands at any scale

Priced per market. Every market gets its own panel.

AI Visibility Programme

For one brand that needs to win one market at a time.

  • A named analyst - monthly curated findings, one working call
  • Your panel: built from your offer and competitors, approved by you, then locked
  • 60 questions, 4 engines, monthly waves - at most six name your brand
  • Source Intelligence: the exact pages behind every answer
  • We do the work - around a dozen ranked moves: deployed by us where you give us access, drafted for your team to publish where you don't
  • Portal access - every number opens into the answers behind it

$9,000

total for six months · one market
panel build included

Get a proposal

Written scope back within one business day.

Enterprise - for portfolios

Several brands or markets as one programme: weekly measurement, a dedicated analyst, quoted once, in writing.

Book a scope call

Snapshot - $1,000, one brand, one market

Not ready for a programme? A preliminary baseline: 20 of the programme's 60 questions, 4 engines, 80 answers each read and scored, in your hands within 48 hours - and credited in full if you start a programme within 30 days.

Order a Snapshot

What six months looks like

Kickoff

Discovery session, then a written proposal and draft question panel in your hands.

Month 1

You approve the question panel. We run the Wave 1 baseline and define the winning moves.

Months 2-5

Moves executed. Identical waves monthly. Findings reviewed on your call.

Month 6

Final wave, movement read against the baseline, next-market or stop decision.

Scope: measurement, findings and the moves we execute. Paid placement and major site development are quoted separately.

Buying decisions are moving into AI;
the winner in your market isn't decided yet, so get ahead now.

Case study

Scoop Wholefoods, Dubai

“When people ask AI where to buy near them, Scoop went from 9% of answers to 32% in three months. On ChatGPT we now show up in more than half.”

Iryna Nestsiarovich CEO, Scoop Wholefoods UAE

9% 32%

Three months, identical locked panelOn ChatGPT: now over half of answers

Why 28 Labs is different

Most AI visibility tools tell you whether you show up, and stop there. We measure what AI says about you, then we do the work to improve it.

The work, not a to-do list

We fix it, not just flag it

A baseline, six monthly waves, and around a dozen executed moves - placements, entity work, the content engines are missing.

Evidence, not a score

Numbers you can check yourself

No blended score. Your panel locks on approval, and every figure is a raw count that opens into the answers behind it.

The right fix, not generic advice

We know which fix to make

Answers, the pages behind them, your crawler logs. Where they disagree says whether it's a content, access or authority problem.

Before you sign with anyone

Three questions to ask your AEO vendor

Most firms selling AEO today were selling SEO eighteen months ago. All three are answerable in writing before you sign.

1“Show me the exact questions, before I sign.”

Count how many questions contain your brand name - a set full of it scores beautifully and proves nothing.

28 Labs

40 to 65 questions built from your offer, your named competitors and the markets you actually sell in. At most six mention you. You approve every one before anything runs.

2“What's your noise floor?”

Ask an engine the same question three times in an hour: one pair in six answers differently - on ChatGPT, one in three. Unmeasured, that noise gets sold to you as improvement.

28 Labs

We publish our stability figures, so you know which movements sit inside the noise.

3“How do you know the engine didn't move on its own?”

Over eight weeks, one engine's source count fell 63% while another rose 130% - nobody touched anything.

28 Labs

We check the model snapshot before attributing any movement, and say so in the report.

Three more questions, and how to evaluate any AI visibility provider →

Straight answers

FAQ

How much does an AI visibility programme cost?

$9,000 in total for six months on one market. Nothing monthly on top, panel build included, no setup fee. A one-off snapshot is $1,000, credited if you continue. Several brands or markets under one programme are quoted on request.

Can we buy a one-off ChatGPT visibility report without signing up for anything?

Yes. $1,000 for one brand in one market, and there's no contract or auto-renewal. You keep the report whether or not you continue, and if you do continue within 30 days the full $1,000 comes off the programme. If you run several brands or markets, start with the one you care most about.

Can you prove AI answers mention us more after the work?

We can show whether the numbers moved on an identical frozen question set, which is the only honest before-and-after in this category. We won't claim a single wave proves causation. Model updates, competitor activity and run-to-run variability are real confounds and we name them in the report, not in the footnotes.

Do you fix the site, or only measure it?

Both, in that order. The programme includes around a dozen ranked moves and we execute them - each one tagged so you know who does what: where you give us site access we deploy it ourselves; where you don't, we draft it and your team publishes. Precision over volume: the moves that shift measured answers, never a content quota. We won't change anything before we've measured, because then nobody can tell what worked.

Two ways to start. Tell us your market and get a written proposal - questions included, before you commit to anything. Or size the problem first: a $1,000 Snapshot shows you exactly what the engines say today, in 48 hours.

28 Labs - AI Discovery Intelligence. Headquartered in Dubai, measuring in every market our clients sell in. Figures are indicative starting points, current as of August 2026, and scoped per engagement. All prices in USD.

Get a proposal

Tell us your brand and market. Written scope back within one business day.